Every Producer You Add Multiplies the Execution Gap.

You gave your team a CRM. Half aren't using it. You have no visibility into who's marketing and who isn't. Onboarding takes a quarter. Brand consistency is a myth. Empower LO fixes all of it.

One LO Not Marketing Is a Problem.
Twenty LOs Not Marketing Is a Crisis.

As a leader, you know consistent marketing drives production. But the execution gap doesn't just affect individual producers — it compounds across your entire organization.

01

The Visibility Problem

You have fifteen producers. How many sent marketing last month? Which campaigns are running? Who's following up on leads? You have no idea — because there's no centralized view. You're managing by hope instead of data.

02

The Brand Consistency Problem

Every LO is creating their own content. One's using Comic Sans. Another's sending emails with your competitor's old logo. Your brand looks different on every producer's social page, website, and email signature. It's chaos.

03

The Onboarding Time Problem

A new hire joins and it takes 60–90 days before they're set up with a CRM, campaigns, a website, and marketing materials. Three months of production lost while they "get spun up." Meanwhile, they're cold-calling from a spreadsheet.

04

The Lead Distribution Problem

Inbound leads come in and sit in a queue. Or they go to whoever's fastest. Or they go to the same two people. There's no intelligent routing, no round-robin, no performance-based distribution. Good leads die in the gap.

Sound familiar? You're not alone. Every team leader we talk to describes some version of the same problem: the tools exist, but the execution doesn't scale. Adding more producers doesn't add more marketing — it adds more chaos.

We Don't Just Give Your Team Tools.
We Give Them a Running System.

Every producer on your team gets a fully-configured marketing platform from day one. Pre-built campaigns. Active automations. Branded assets. It all runs whether they touch it or not. And you get the dashboard that shows you exactly what's happening across your entire team.

Built for How Teams Actually Operate

Everything your individual producers need, plus the management layer that makes it all visible and controllable.

Team Snapshot Management

Deploy pre-built marketing systems to every producer with one click. New hire? Import the team snapshot and they're live with campaigns, automations, and branding in hours, not months.

Advanced Lead Distribution

Route inbound leads automatically with round-robin, geographic, or performance-based rules. No more leads dying in a shared inbox. Every lead gets assigned, contacted, and tracked.

Shared Reporting & Dashboards

See marketing activity, lead flow, and campaign performance across your entire team from one view. Know who's executing and who needs help — without chasing people for spreadsheets.

Brand Governance

Shared templates, approved assets, and locked brand elements ensure every piece of marketing your team sends looks like it came from a professional organization — because it did.

Team-Level LOS Integration

Connect your team's loan origination system at the organization level. Every producer's borrower updates, milestone notifications, and pipeline tracking — unified and automated.

Dedicated Account Manager

A single point of contact who knows your team, your goals, and your workflow. Not a ticket queue. A real person who picks up the phone and understands your business.

From First Call to Full Rollout

We don't just hand you logins and wish you luck. Here's how a team deployment actually works.

Phase 1

Discovery

We learn your team structure, production goals, existing tools, brand standards, and pain points. Every deployment is customized — not a one-size-fits-all template.

Phase 2

Configuration

Your team snapshot is built with your branding, campaigns, lead routing rules, LOS integrations, and reporting structure. Every producer gets a configured account.

Phase 3

Rollout

Producers are onboarded in batches or all at once — your call. Each gets a guided setup session, database import, and their first campaigns activated. Most teams are fully live within two weeks.

Phase 4

Ongoing Management

Your account manager monitors adoption, reviews team performance, and identifies opportunities. Open Office Hours 3x/week give every producer access to live support. New hires get onboarded within days.

Before & After Empower LO

What team operations actually look like — the honest version.

Without Empower LO

  • New hires take 60–90 days to get "set up"
  • Half your team isn't marketing at all
  • Every LO's brand looks different
  • No visibility into who's executing
  • Leads sit in a shared inbox until someone notices
  • Onboarding is a binder and a handshake
  • Past clients hear from nobody
  • You manage by chasing, not by data

With Empower LO

  • New hires are live with marketing in days
  • Every producer's campaigns run automatically
  • Shared templates enforce brand consistency
  • Dashboard shows activity across the whole team
  • Leads are routed instantly via round-robin or rules
  • Onboarding is a configured system, not a packet
  • Past clients get consistent touchpoints from every LO
  • You manage by data, and it actually exists
2,500+
Loan Officers Served
7+ Years
Serving the Mortgage Industry
50M+
Emails & Texts Delivered
4.9 Stars
Across 51 Google Reviews

We've helped teams scale from a solo LO adding their first hire all the way to 50+ producer operations. The system scales with you.

★★★★★
"Streamlined our processes so we could focus on continued growth. Before Empower LO, every new producer was a 90-day project just to get their marketing running. Now they're live in a week with better systems than I had when I started."
Cheryl D. Team Leader

Frequently Asked Questions

How does pricing work for teams?+
Team pricing is custom based on the number of producers, your support needs, and the level of configuration required. We don't do per-seat pricing that punishes you for growing. Schedule a call and we'll build a proposal that fits your team's size and goals.
Can we keep our existing CRM?+
In most cases, Empower LO replaces your existing CRM and marketing tools. But we understand transitions take time. We'll work with you on a rollout plan that minimizes disruption — often running both in parallel during the transition period before consolidating.
How fast can we onboard a new hire?+
With your team snapshot already built, a new producer can have a fully configured account with campaigns running within days. Compare that to the industry average of 60–90 days for a new hire to get their marketing set up. It's a recruiting advantage.
What if some producers are more technical than others?+
The beauty of the system is that it works whether a producer touches it or not. Campaigns run automatically. The tech-savvy ones can customize, build new workflows, and dig into analytics. The ones who just want to close loans? Their marketing still runs perfectly. Everyone benefits.
Do you support multi-branch operations?+
Yes. We work with organizations from a single branch to multi-state operations. Lead routing, brand governance, and reporting can all be structured at the branch or organization level. Your dedicated account manager helps architect the right setup for your structure.
What kind of reporting do we get as leaders?+
You get visibility into campaign activity, lead flow, response times, and marketing execution across every producer. See who's active, which campaigns are performing, and where opportunities exist — all from a centralized dashboard. No more asking each LO for a status update.

Custom Pricing Based on Team Size

Every team is different. Your pricing is built around your producer count, support needs, and configuration requirements. No per-user gotchas. No hidden fees. Just a proposal that fits your team.

Your Team's Marketing Should Scale as Fast as Your Roster.

Every producer you add without a running marketing system is another person sitting on an untapped database. Another person who "means to send that email" but never does. Another multiplication of the execution gap.

Empower LO was built to close that gap — at the individual level and across your entire team.

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