Last Updated: January 15, 2026
Empower Digital Solutions, LLC ("Empower LO," "we," "us," or "our")
Meridian, Idaho
When you create an account, fill out a form, or contact us, we may collect:
When you use our website or platform, we automatically collect:
Empower LO does not collect, store, or process any of the following:
When clients integrate their Loan Origination System (LOS), certain loan-level data (e.g., property address, loan amount, interest rate) may be present in their individual subaccount. See Section 9: GLBA & Financial Data for details on how this data is handled.
We use the information we collect to:
We do not use customer data for AI model training. Customer data is used solely for delivering the contracted marketing and CRM services.
You can opt out of marketing emails at any time by clicking the unsubscribe link in any email or contacting us directly.
We use cookies and similar tracking technologies to:
We may use third-party analytics tools (such as Google Analytics) that place their own cookies. You can manage cookie preferences through your browser settings. Disabling cookies may affect some features of the site.
Our platform integrates with and relies on the following third-party services to deliver functionality:
Each of these services maintains its own privacy policy and security practices. We encourage you to review their policies. Empower LO does not engage additional third-party subprocessors for customer data processing beyond those listed above.
We do not sell your personal information. We may share your information in the following situations:
We take reasonable measures to protect your information, including:
Our underlying platform provider, GoHighLevel, maintains SOC 2 Type II compliance and undergoes annual penetration testing. For full details, see the HighLevel Security and Compliance Overview.
However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
All customer data is hosted within the United States through GoHighLevel's cloud infrastructure on Google Cloud Platform and Amazon Web Services. No data is stored in physical offices or on-premises servers. Data does not leave the United States.
We retain your personal information for as long as your account is active or as needed to provide you services. If you close your account, we will delete or anonymize your data within 90 days of account closure, unless we are required to retain it for legal, regulatory, or legitimate business purposes.
Certain logs and metadata may be retained by our platform provider for security and compliance purposes as described in their Data Processing Agreement.
Empower LO serves mortgage professionals and loan officers. We understand the importance of compliance with the Gramm-Leach-Bliley Act (GLBA) and related financial privacy regulations.
Empower LO is not a financial institution under GLBA, but we serve clients whose businesses are subject to GLBA. We treat our obligations seriously as a service provider that may receive Nonpublic Personal Information (NPI).
Data we collect directly (name, email, phone, company name) through marketing forms and website interactions is not collected in connection with a financial transaction and is not classified as NPI.
LOS integration data: When clients integrate their Loan Origination System with our platform, loan-level data (which may constitute NPI) selected and approved by the client flows into their individual, isolated subaccount. This data is protected by encryption in transit and at rest, role-based access controls, tenant isolation, and is never shared with third parties or used for any purpose beyond delivering CRM services to that client.
Empower LO does not collect, store, or process Social Security numbers, financial account numbers, credit card data, credit reports, or credit scores.
Our platform may use AI-powered tools for communication assistance, workflow automation, and content generation. These tools:
You retain full control over all automated workflows and communications configured within your account.
Depending on where you live, you may have the right to:
To exercise any of these rights, contact us at support@empowerlo.com. We will respond within 30 days.
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:
To submit a request, contact us at support@empowerlo.com. We will verify your identity and respond within 45 days as required by law.
In the event of a confirmed data breach that affects your personal information, Empower LO will notify impacted parties within 72 hours of confirmation. We will coordinate with our platform provider and communicate transparently about the nature of the breach, the data involved, and the steps being taken to address it.
Empower LO offers a Data Processing Agreement (DPA) for customers who require one. Our DPA covers data processing scope and purpose, data ownership, breach notification obligations, data deletion procedures, and subprocessor management. To request a copy, contact us at support@empowerlo.com.
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will promptly delete it.
We may update this Privacy Policy from time to time. When we make changes, we will update the "Last Updated" date at the top of this page. Continued use of our services after changes are posted constitutes your acceptance of the updated policy.
If you have questions about this Privacy Policy or how we handle your data, reach out: