Simple Plans. No Contracts.
Unlimited Possibilities.

Every plan includes world-class support from mortgage industry operators, pre-built automations, and the tools you need to grow. Cancel anytime.

Launch
Everything you need to start executing
$197 /mo
+ $300 one-time setup
$20 in free usage included monthly
Get Started →
  • Multi-Channel Conversations
  • High Quality Email Templates
  • Pre-Built Mortgage Automations
  • Built-in Appointment Scheduler
  • Website, Form, & Funnel Builder
  • Social Media Planner
  • AI Writer & Image Generator
  • API & Zapier Integrations
  • Unlimited Admin & Support Users
  • 1x Weekly Open Office Hours Call
  • Paid HL4 Pro Membership
Teams & Enterprise
Scale execution across your entire team
Let's Talk
Custom pricing based on team size
Contact Sales →
  • Everything in Scale, plus:
  • Team Snapshot Management
  • Advanced Lead Distribution
  • Round Robin & custom routing
  • Team-Level LOS Integrations
  • Customized Account Configuration
  • Dedicated Support & Account Manager
  • Bulk onboarding & rollout tools

Everything Side by Side

All plans include the core platform. Here's what's different.

Launch Scale Teams
Platform & Tools
Multi-Channel Conversations
Email Templates Library
Pre-Built Mortgage Automations
Appointment Scheduler
Website, Form & Funnel Builder
Social Media Planner
AI Writer & Image Generator
API & Zapier Integrations
Unlimited Admin & Support Users
Support & Community
Open Office Hours (weekly)1x3x3x
Priority #scale Channel
LOS Integration Support
Dedicated Account Manager
Growth & Managed Services
Free Monthly Usage Credits$20$30Custom
Google Ads Management
Fulfillment Plans & Services
Team Features
Team Snapshot Management
Advanced Lead Distribution
Team-Level LOS Integrations
Custom Account Configuration

Common Questions

Everything you need to know before getting started.

What's included in the one-time setup fee?+
The $300 setup fee covers your complete platform configuration — pre-built mortgage automations, pipeline setup, campaign loading, branding integration, and guided onboarding. You're not getting a blank CRM. You're getting a fully-built marketing system configured specifically for mortgage professionals, ready to execute from day one.
What are usage credits?+
Usage credits cover the cost of sending emails, SMS messages, and making calls through the platform. Launch includes $20/month and Scale includes $30/month in free credits. Most loan officers find this covers their regular activity. If you need more, additional usage is billed at cost — no markup.
Can I switch plans later?+
Absolutely. You can upgrade from Launch to Scale at any time, and your transition is seamless. Downgrading is just as easy. No penalties, no waiting periods. We want you on the plan that fits your current stage.
Is there a contract or commitment?+
No contracts, ever. All plans are month-to-month. We believe if we're delivering value, you'll stay because you want to — not because you're locked in. Cancel anytime with no penalties.
What are Open Office Hours?+
Open Office Hours are live, weekly video calls with our team where you can ask questions, get platform help, troubleshoot campaigns, and learn best practices. Launch members get 1 call per week; Scale members get 3 per week. These are real people who understand mortgage — not chatbots or outsourced support.
What managed services come with Scale?+
Scale unlocks access to our managed services team for Google Ads management and lead generation, plus fulfillment plans and services. These are done-for-you or done-with-you services designed to accelerate your growth beyond what the platform alone provides.
How fast can I get started?+
Most producers get access to their account immediately and are fully onboarded within a week. Your automations, campaigns, and pipelines are configured during setup, so your marketing can be live within days — not weeks or months.
What if I'm not technical?+
That's exactly who we built this for. Your system comes pre-configured and ready to go. Our onboarding team walks you through everything, and Open Office Hours give you ongoing access to help whenever you need it. You don't need to be a tech expert to run world-class marketing.

Ready to Transform Your Mortgage Business?

Join 2,500+ loan officers who stopped trying to do it all themselves and started actually executing. Your marketing should run whether you're busy or not.

Start today. Be live within a week.

Or book a strategy call →