Handwritten Cards: Blending Automation & Personalization

Handwritten Cards: Blending Automation & Personalization

Published on: 22/03/2023

In the world of mortgage marketing, using personalized thank you cards can go a long way in building relationships with clients. With the right tools, it's a simple and cost-effective way to make a lasting impression.

Mortgage Lead GenerationMarketing for Loan Officers
3 Reasons Loan Officers Struggle With Internet Mortgage Leads

3 Reasons Loan Officers Struggle With Internet Mortgage Leads

Published on: 10/02/2023

There is enormous opportunity in the market if you understand the relationship between volume and buyer intent in the online world.

Mortgage Lead Generation
Use the Loan Originator's Law of the Vital Few to 3X (or more) Your Revenue

Use the Loan Originator's Law of the Vital Few to 3X (or more) Your Revenue

Published on: 13/01/2023

The gist of the 80/20 rule is that 80 percent of results come from just 20 percent of the action. We know how to make that golden 20 percent to pull you over the six-figure finish line by using quality leads.

Mortgage Lead GenerationMarketing for Loan Officers
The Loan Originators Law of the Vital Few

The Loan Originators Law of the Vital Few

Published on: 09/01/2023

80 percent of your mortgage loan income comes from 20% of your efforts and activities. Don’t focus on marginal results. Focus on reliable results.

Mortgage Lead GenerationMarketing for Loan Officers